We provide Influencer Marketing for businesses in Malaysia. Not only to deal and book the influencers, we also provide you a fill consultation service for the campaign.
Influencer marketing is a type of marketing strategy that involves collaborating with individuals who have a significant and engaged following on social media platforms or other online channels. These individuals, known as influencers, are seen as credible and influential within their niche or industry. Companies and brands partner with influencers to promote their products or services to the influencer’s audience.
Identifying Influencers: Brands first identify influencers who align with their target audience and brand values. Influencers can vary in terms of niche, follower count, and expertise.
Collaboration: Once an influencer is selected, the brand and influencer negotiate the terms of the collaboration, including compensation, deliverables, and campaign goals.
Content Creation: The influencer creates content that promotes the brand’s product or service. This content can take the form of social media posts, blog articles, videos, reviews, or other types of content.
Promotion: The influencer shares the created content with their followers. This can involve posting on their social media profiles, website, or other online platforms.
Engagement: Followers of the influencer engage with the content, and hopefully, it generates interest and leads to increased brand awareness and sales.
Measurement and Analytics: Brands often track the performance of influencer campaigns using various metrics, such as engagement rates, click-through rates, reach, and conversion rates. This helps assess the effectiveness of the campaign.
At Zstar Global, we boast a wealth of experience in collaborating with both Malaysian and international influencers. Our journey began with the Lazada Influencer Campaign Project in 2016, and since then, we have forged successful partnerships with numerous influencers and celebrities in Malaysia and neighboring region to drive impactful campaigns for our clients.
Are you ready to bring your marketing campaign to a whole new level? Contact us for free consultation now.
Creating awareness is considered to be important amongst many emerging brands. We offer our clients an inside on the possibilities of creating a national to international reach via online campaigns and its channels of distribution.
Zstar Global stands as the premier influencer marketing agency in Malaysia. Our legacy of excellence dates back to 2017, marking the inception of our journey as a leading marketing agency. Over the years, we have consistently delivered top-notch marketing services, and our specialization in influencer marketing has played a pivotal role in our success.
Our agency offers the full spectrum of marketing services, making us a one-stop destination for all your marketing needs. However, our true expertise shines through our influencer marketing endeavors.
Influencer marketing comes in variety of approach and technique, the choices depends on the brand’s goals, target audience, and the nature of the product or service being promoted. Here are some types of influencer marketing that Zstar provides. We will guide you on which Influencer Marketing approach that most effective for your business.
Product Reviews and Recommendations: This is the most common type of Influencer marketing approach in Malaysia. Influencers create content where they review and recommend a product or service. This type of campaign can be highly effective for building trust and driving sales, especially when the influencer has expertise in the niche.
Sponsored Content: Brands pay influencers to create content featuring their products or services. This content can take the form of social media posts, blog articles, videos, or other formats.
Giveaways and Contests: Influencers often host giveaways or contests in collaboration with brands. This encourages engagement, increases brand visibility, and grows the brand’s social media following.
Affiliate Marketing: Influencers share unique affiliate links or discount codes with their audience. They earn a commission for each sale generated through their links. This type of campaign is performance-based and can be particularly cost-effective.
Takeovers: Brands allow influencers to take over their social media accounts for a specified period. During the takeover, the influencer creates content and engages with the brand’s audience. This can give the brand a fresh perspective and attract new followers.
Event Promotion: Brands collaborate with influencers to promote events, such as product launches, store openings, or online webinars. Influencers can help generate buzz and drive attendance.
Brand Ambassadorships: In long-term partnerships, influencers become brand ambassadors. They consistently promote the brand’s products or services over an extended period, often developing a strong and authentic connection with their audience.
Content Co-Creation: Brands and influencers work together to create content that aligns with the brand’s message and the influencer’s style. This collaborative approach can lead to creative and engaging content that resonates with the audience.
Content Co-Creation: Brands and influencers work together to create content that aligns with the brand’s message and the influencer’s style. This collaborative approach can lead to creative and engaging content that resonates with the audience.
We are hyper-efficient at synthesizing your core needs.
We can harness the expertise of our local + global team.
We will show you how to turn ideas into scalable action.
